Sartaaj -The Legacy of Time, Taste & Trust

Sardar Tea Company is more than a tea business—it is a legacy shaped by time, taste, and trust. Established in 1958 in Shillong by Sardar Dalip Singh, the company began with a singular belief: truly good tea needs no exaggeration, only honesty and care. What started as a small family-run enterprise soon earned a reputation for consistency, integrity, and flavour.

In 2004, the next generation stepped in, with Gurmeet Singh taking the helm and expanding the brand’s presence across India. While our reach has grown, our approach remains rooted in tradition—every tea is still selected through rigorous tasting and years of experience, not trends or shortcuts.

We source select teas from Assam, among the finest tea-growing regions in the world, celebrated for their strength, depth, and character. Complementing these are our in-house custom blends—cardamom, ginger, and masala teas—crafted carefully to achieve balance, aroma, and consistency. These blends are the result of decades of refinement and close listening to our customers.

Our premium range under the brand name Sartaaj has been especially well received and appreciated by customers across the country. Extending beyond tea, this range also features wild black pepper grown in Meghalaya and some of the finest turmeric in India, cultivated in and around the renowned Lakadong area, known globally for its high curcumin content and purity.

What truly distinguishes us is personalisation. We don’t just sell products—we guide customers to the teas and spices that suit their palate and lifestyle. With fresh packing and reliable doorstep delivery across India, every order reflects our commitment to quality.

Sardar Tea Company remains, at heart, a labour of love—one that invites you to begin your journey with us, one exceptional cup at a time!